FAYETTEVILLE, NC – April 4, 2023 – Cape Fear Valley Health Foundation is pleased to announce Cumulus Media as the Presenting Sponsor for the Step Up 4 Health and Wellness Expo. The event, which will be held on Saturday, April 15, from 9 a.m. to 1 p.m., is moving this year to a new location at Methodist University’s campus. This is the second year for the Step Up 4 Health and Wellness Expo, which evolved from the Foundation’s longtime community event called the Ribbon Walk. Last year’s event, which was held at Festival Park in downtown Fayetteville, drew 750 participants and over 60 vendors in the Wellness Expo.
"Cumulus Media is excited to support the Cape Fear Valley Health Foundation again this year through the Step Up 4 Health and Wellness Expo," said Cheryl Salomone, Vice President/Market Manager at Cumulus Media. "We believe in the mission of the event and are eager to continue bringing the energy and excitement onstage at Methodist University."
In its new location, the expanded event will still include an excuse to tie on your tennis shoes, with a 4k and a 1-mile race through Methodist University campus, as well as more activities throughout the Wellness Expo, which will be located at the Duggins Soccer Stadium. Participants can join as teams or individuals. Teams are encouraged for local business employees, running clubs, churches, community groups, sorority and fraternity groups, and in honor or remembrance of a loved one.
After the event kick-off at 10 a.m. the Wellness Expo will begin. This health-related educational festival will feature informational booths on many Cape Fear Valley Health services as well as food trucks, music, and sponsor tables. Participants can learn about hands-only CPR, get free wellness checks and other goodies.
Participants in the 4k or 1-mile routes can still choose Friends of the Cancer Center as the beneficiary of their registration fee if they wish to continue their traditional support from the original Ribbon Walk. Runners and walkers can also choose to support Children’s Services, the Community Alternatives Program, Cumberland County Medication Access Program or Heart Care. Each of these services directly impact patients’ lives in our community.
"We are grateful for our continued partnership with Cumulus Media, whose team brings so much fun to the event," said Vice President of the Foundation Sabrina Brooks. "Our participants love the energy that Cumulus brings onstage and their enthusiasm for health and wellness."
Registration is $30 for adults and $25 for children. All registered participants will receive a t-shirt. To register, go online to www.cfvfoundation.org/stepup4health/.